Open Plataforma de Negócios
Open Business Platform is the solo flight of Daniela Ladeira, a renowned financial market professional with more than twenty years of experience in that industry. We have created the visual identity of her business platform and then Open Soccer, the company's soccer investments arm.
The creation of the logo needed to encompass Daniela's strong and striking personality, represented by strong colors and movement.
Open also has an educational facet, which aims to offer a portfolio of courses on the financial world for laypeople and insiders. The first course they launched was the Personal Finances Course, with an identity system also designed by us.